Self-serve app decommissioningUpdated 10 days ago

What’s changing on February 25th, 2026?

From this date, our self-service app (which provided the basic, self-service tier of Purple Dot) will be decommissioned.

After this date, any merchant using our self-service app will no longer be able to:

• Create new Waitlists, or
• Take new pre-orders through the Purple Dot app on your store.

Nothing changes for merchants contracted into our enterprise tier. This change is about doubling down to make your pre-order experience even better!

Why are we making this change?

To best support our merchants, we’ve made the difficult decision to retire our self-service pre-order app.

This allows us to focus fully on our enterprise product, which provides:

• FTC-compliant payment at time of order, and
• Guaranteed compatibility with downstream fulfilment systems.

Can I upgrade to the enterprise version of Purple Dot?

If you expect to process $500k+ in pre-order GMV over the next 12 months, we’d love to explore whether the enterprise version of Purple Dot is a good fit for you!

Please reach out to [email protected] to express your interest and we’ll be in touch to arrange next steps.

What happens if I don’t upgrade?

If you’re unable to upgrade, your store will still be supported through the completion of any existing pre-orders.

From February 25th, 2026:

• You will no longer be able to create new waitlists or take new pre-orders.
• Any pre-orders placed before this date will continue to be managed by Purple Dot.

We will support all open pre-orders until they are released for fulfilment or canceled, provided fulfilment completes by December 31st, 2026.

Once your final pre-order has been released or canceled, the Purple Dot app will be automatically uninstalled from your store.

What happens to existing pre-orders?

All pre-orders placed before February 25th, 2026 will continue to be fully supported.

Purple Dot will:

• Automatically release pre-orders for fulfilment when instructed, and
• Trigger payment at the appropriate time, as per your existing setup.

No action is required from you for existing pre-orders.

When will I lose access to the Purple Dot portal?

You will retain access to the Purple Dot portal while you have active pre-orders.

Access will be removed once:

• Your final pre-order has been released or canceled, and
• The Purple Dot app has been uninstalled from your store